Three Top use cases for Chat GPT and the marketing profession
Chat GPT has landed and globally professions are looking at what this means to jobs, laws and ethics. The simplicity of design and user...
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michellechristinez
Mar 30, 20231 min
What content drives the highest ROI for B2B Marketers?
Content formats driving the highest ROI for marketing campaigns
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michellechristinez
Mar 29, 20230 min
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michellechristinez
Mar 29, 20232 min
Top Three Social Media Trends 2022
Hubspot State of Marketing 2022 Understanding the current and future trends in marketing, helps us to evaluate where to invest an...
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michellechristinez
Mar 23, 20234 min
ESG and the Return on Outcome
In the world of technology marketing, the discipline of measuring Return on Investment (ROI) is very much genetically coded into how you...
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michellechristinez
Nov 23, 20225 min
Surviving Suicide: Why you matter
October 10th World Mental Health Day. For me, it's personal. When I was young, cancer was often referred to as the "C" word. No one...
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michellechristinez
Nov 23, 20225 min
Outthink Trauma on National PTSD Awareness Month
This was originally posted in 2017. This is no less relevant today - 5 years later Last week was Post Traumatic Stress Disorder (PTSD)...
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michellechristinez
Nov 23, 20224 min
Cognitive Couture: The woven fabric of Fashion and Technology
Twelve perfect dresses floated down the runway at Melbourne Spring Fashion Week. Each created with absolute confidence in the season's...
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michellechristinez
Nov 23, 20227 min
AI for Marketers
In 2018 I was invited to join a panel hosted by Aquent on how Artificial Intelligence (AI) is changing the marketing profession. This...
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michellechristinez
Nov 23, 20222 min
World Suicide Prevention Day
Today is World Suicide Prevention Day, and never far from my thoughts, is my beautiful brother Dan. I speak about him often, recount his...
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michellechristinez
Nov 23, 202215 min
When AI and emotion join forces to create amazing customer experiences.
If you close your eyes for a moment, stop and think about a customer experience which stands out to you. Think about what makes you...
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michellechristinez
Nov 23, 20224 min
Mega Trends in the property industry
There is no doubt that the property industry is being disrupted. It is an industry which has been traditionally slower to embrace...
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michellechristinez
Nov 23, 20222 min
Is Automation essential to the success of marketing?
I love automation. I also love marketing. When Louisa Dahl approached me to join a panel at the Brisbane Interactive Minds Digital Summit...
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michellechristinez
Nov 23, 20222 min
When brand and diversity infuse.
Marketing is essential to empowering diversity by removing unconscious bias from research through to execution; representing diversity in...
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