Gallery of Experience
Company Brand Creation
Willow Inc
Engagement: Michelle Zamora, CMO WillowInc
Mission:
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Strategic messaging
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Brand Kit
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Launch plan and execution
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Digital Marketing campaign
Partners: Show Pony & In-house marketing agency
Product Brand Creation
Lendlease Podium
Engagement: Michelle Zamora, CMO Lendlease Digital
Mission:
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Creation of Name with global trademarks secured
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Creation Brand Kit
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Strategic Messaging
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Launch Plan and execution
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Virtual Event: Autonomous 2x
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Digital Marketing Campaign
Partners: Houston and Inhouse Marketing
Brand Amplification
IBM Australia
Engagement: Michelle Zamora, Head of Marketing, IBM Watson A/NZ
Mission:
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Launch IBM Watson brand into Australian market
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Explain "Artificial Intelligence" and Watson
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Reduce Fear of AI and robotics
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Drive new revenue growth
Partners: Ogilvy
Virtual Event Production
Lendlease Digital
Engagement: Michelle Zamora, CMO, Lendlease Digital
Mission:
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Create a virtual community of leaders driving the digital transformation of the built world
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Design and develop all content
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Create engaging and inspiring virtual experience
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Maximise time on virtual platform
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Amplify Podium brand
Partners: Rave AV
Tools: 6 Connex
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Executive Event Production
Various
Engagement: Michelle Zamora, CMO, Various
Mission:
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Create an executive event experience for CxO audience
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Create an environment for peer to peer networking
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Create and develop content pre, during and post event
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Design all experience elements
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Amplify brand
Partners: Various
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Metaverse Strategy and Campaign
Lendlease Digital
Engagement: Michelle Zamora, CMO, Lendlease Digital
Mission:
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Create Metaverse of Milano Innovation District
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Gamify experiences to drive sustainability message
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Engage Gen z audience as target for new talent in both academic and corporate
Partners: Virtual Method
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Suicide of Veteran Campaign
JMORA
Engagement: Michelle Zamora, Sister of P.O RAN Dan Herps
Mission:
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Spokesperson in print, digital and television media
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Raise awareness of the veteran suicide rate and drive enquiry and royal commission into the issue
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Tell the Story
Various
Engagement: Various
Mission:
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Create newsworthy stories
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Build relationships and engage Media Journalists
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Tell the story
Partners: Print and Digital Media Journalists
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Keynote Presenter
Various
Engagement: Various
Mission:
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Keynote Presentations covering
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Artificial Intelligence and Marketing ​
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Artificial Intelligence and Communications
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Digital Twins and Business Outcomes
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ESG
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Diversity and Inclusion
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IOT and Smart Cities
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Content Creation
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Suicide, Mental Health, and Advocacy
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Leadership
Various
Engagement: Various
Mission:
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Leadership of Teams ranging from 3-30
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Global, Regional, Local
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Outsourced team models
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Agile methodology
- Head and Heart Approach
- Leveraging approaches including
- Brene Brown ​
- Cambridge University Mini MBA
- IBM Sales Leadership Academy
- Agile methodology (Certified)
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Panelist
Various
Engagement: Various
Mission:
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Panelist in conversations including
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Automation ​
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Artificial Intelligence
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Leadership
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Diversity and Inclusion
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Digital Transformation
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Marketing and Communications
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Global Study Tours
Various
Engagement: Various
Mission:
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Create Global Study Tour Experience for B2B Audience​
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London, Barcelona, New York, San Francisco, Seattle, Singapore, Sydney, Melbourne
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​Leverage international conferences
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Create bespoke regional experiences
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Drive brand engagement and new business generation
Creative branded merchandise and gifts
Various
Engagement: Various
Mission:
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Create branded merchandise and event gifts which are memorable and valued
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Create discussion and engagement
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Build communities and good will
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Merchandise and gifts have included
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Branded bespoke cocktails
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Branded picnic baskets
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Branded coffee plungers and coffee
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Branded bespoke candles and scents
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Branded blankets
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Branded "Donut" international adapters
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And more ......
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